Demystifying the truth about Customer Experience

Demystifying the truth about Customer Experience

What is the core of every business? What is the ultimate goal of your business? What is the purpose of your business? Well, there are a lot of possible answers to these questions (depending on the person you ask), but one thing for sure, the primary purpose of a...

Loyalty Programs: Beyond Points and Cards

Does your loyalty card earn points or not?  This is a pretty common question you get when talking about the different loyalty programs in the Philippines, or maybe anywhere in the world. But is it really just about points and cards? Well, the answer is a big...

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